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How to Use Hashtags on Social Media

The humble hashtag has seen a resurgence in the age of social media, due in part to the need for conversation and belonging. If you’re looking for a group of like-minded individuals, simply search your favourite social media network with a hashtag of your choosing. You could even search for people with different opinions than…
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Google Marketing Live 2018 Recap

Marketing professionals from around the world came together on 10th July to take part in Google Marketing Live 2018. The live-streamed keynote sessions covered new changes and initiatives for Google AdWords (now Google Ads), all of which aim to provide better results for businesses and focus heavily on AI and machine learning. This annual event…
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Making Your Website Mobile-Friendly

Did you know that there are currently more mobile devices in the world than there are people? According to data from GSMA Intelligence, there are over 8 billion mobile connections, which goes way over the current population. With the number of people using mobile phones on the rise, it is more important than ever to…
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Tips for Taking Press Release Photos

You’ve probably heard the saying “a picture is worth a thousand words” at some point in your life. While this isn’t true for every image under the sun, it is indeed true that a photo can add a hell of a lot of information to any story or piece of writing. Images really do help…
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