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Category Archives: PPC

How to Improve Sales Through PPC

Methods of advertising have changed dramatically over the years, as technology has progressed the way we interact with our target audiences has changed too. Advertising has adapted massively, and we no longer rely on a printing press or newspaper ads to get our message to the public. Instead, there are more modern marketing methods available…
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Increase Your Online Visibility with PPC

It is undeniable that Pay Per Click (PPC) advertising is an outstanding method to significantly boost your online presence with almost immediate results. If you are not utilising PPC for your website, then you are literally throwing away your potential profits! Quality Traffic Once acquiring a new Google AdWords or Bing Ads, many newbies -…
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There’s Change in the Air as Google Rebrands its Ad Products

Don’t panic! That’s the first thing we should mention, as this isn’t a ‘let’s change everything without telling anyone’ move. In fact, Google is responding to statements from the community and those that use their existing products. First things first though, what’s changing, and do you need to do anything? What’s Changing? Google’s ad product…
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The Benefits of An Effective PPC Campaign

Choose your audience, measure effectiveness, customise campaigns, immediate results, and spend as much or as little money as you want. Sounds like a blast to me! Have you ever thought of massively increasing the traffic to your website through Pay Per Click Advertising? If not, you may want to consider it. Keep reading, I bet…
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